“A place that stimulates dialogue with others in order to achieve innovation. Inside, but preferably also outside the industry.”
The InsuranceLAB of the Dutch Verbond van Verzekeraars is a multifunctional, high-tech equipped space. The space is well suited for interactive innovation sessions, trend explorations or scenario workshops, where members can think about product development, business models or your business strategy, for example, in an inspiring space.
“A place that stimulates dialogue with others in order to achieve innovation. Within, but preferably also outside the sector.” This is how Director Richard Weurding articulated the purpose of the brand new InsuranceLAB during its opening in The Hague. The then Minister of Economic Affairs Henk Kamp agreed with this objective and rated the lab as “the finest he had seen up to that point.
As one of the external parties for the facilitation of workshops in the lab, De Ruijter Strategy has adviced on the layout and possible methodologies.